Post by wsannhbz on Dec 5, 2023 4:58:34 GMT -5
Sean Ellis concluded that the measure of product-market fit is customer satisfaction. At the same time, he does not advocate asking customers direct questions. Probably because people might be insincere.
Therefore, he proposes a different question: “How would Whatsapp Number you feel if you could no longer use our product?”
Very disappointed
Somewhat disappointed
Not disappointed
And if customers would be very disappointed at the thought of discontinuing your offer, that means they are extremely satisfied with it. Good. Now, according to Sean Ellis, if you can get at least 40% of your customers to say they’d be “very disappointed,” then you’ve either found product-market fit or you’re very close to it.
Another American entrepreneur, Dan Olsen, has developed what he calls a product-market fit pyramid – simply put, a framework for finding and creating PMFs. It is a five-layer pyramid. Let’s look at it from the bottom up.
The first, broadest layer is your target audience – the market you want to address with your solution. Just above that are underserved customer needs. Higher up, on the third layer, Dan Olsen has placed the “value proposition” – how you solve a problem.
The fourth layer is the features, characteristics, functions, and capabilities of your solution, and the fifth layer is UX design – how you have “packaged” your solution to make it easy and enjoyable to use.
The first two layers of the pyramid represent the “market” and the next three represent the “product. If there is synergy between the two, then we can talk about a “fit”.
Therefore, he proposes a different question: “How would Whatsapp Number you feel if you could no longer use our product?”
Very disappointed
Somewhat disappointed
Not disappointed
And if customers would be very disappointed at the thought of discontinuing your offer, that means they are extremely satisfied with it. Good. Now, according to Sean Ellis, if you can get at least 40% of your customers to say they’d be “very disappointed,” then you’ve either found product-market fit or you’re very close to it.
Another American entrepreneur, Dan Olsen, has developed what he calls a product-market fit pyramid – simply put, a framework for finding and creating PMFs. It is a five-layer pyramid. Let’s look at it from the bottom up.
The first, broadest layer is your target audience – the market you want to address with your solution. Just above that are underserved customer needs. Higher up, on the third layer, Dan Olsen has placed the “value proposition” – how you solve a problem.
The fourth layer is the features, characteristics, functions, and capabilities of your solution, and the fifth layer is UX design – how you have “packaged” your solution to make it easy and enjoyable to use.
The first two layers of the pyramid represent the “market” and the next three represent the “product. If there is synergy between the two, then we can talk about a “fit”.